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The Sass Boutique launched online in July 2018. Before the launch much work was put in to the building of the brand. The Sass Boutique was created to help women express their creativity and personality in their outfits. If this means sassy or sweet clothing pieces there are collections for both! We offer sweet and sassy pieces to add to your lifestyle!
The Sass Boutique prides itself on providing clothing and products of quality.
We are continually growing our selection to meet your ever-changing wardrobe wants! Any input from our customers is always welcome! Please email us at or follow our "Customer Care" tab at the top right of this page. 

Thank you for supporting my small business!

xo, Emily, Founder


Hello Sassy! The Sass Boutique has been a dream I envisioned back in high school. However, I didn't start turning this idea into a reality until a few years after graduating college.


I completed my Bachelor's degree in Business Administration - Marketing from University of Wisconsin - Eau Claire in January 2016.


Through my experiences in working retail both on the floor and online customer service at a retail corporate office I felt I had knowledge to start my own boutique! I decided to launch online and hoped to someday open a storefront. After years of being solely online and hosting Pop-Up Events, in November 2023, The Sass Boutique opened a storefront location in Cloquet, MN. This storefront was truly such a dream come true. I've so grateful to every person who helped me achieve this milestone with TSB!


Come visit our storefront location at 903 Cloquet Ave, Cloquet, MN 55720

believe quality is not defined by extreme prices. Our quality products are affordable yet unique! I love being able to bring a new way of thinking your wardrobe to you from anywhere. Thank you for following along my journey!

- Emily Veno

Meet The Team


Emily Veno

Emily is the Founder and everyday operations behind The Sass Boutique. You'll often find her with multiple tasks going on at once. She is often stylin' different outfits & searching for the latest styles!


Ashley Sell

Ashley has been with our team since opening! She helps with all events, modeling, and picking out product. She has been a huge part of TSB from the beginning!


Kim Watsick

Kim helps with all of our Pop-Up Events & Vendor Events! She also models occasionally. Kim loves wearing all TSB styles!

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